
When it comes to buying a car, what do you look for? People tend to shy away from the word ‘luxury’. Of course, everybody wants it, but they’re worried that they won’t be able to afford it. But luxury doesn’t have to mean unobtainable. The only thing that it definitely implies is quality and prestige, something that Chrysler® guarantees.
Chrysler has always been a company that prides itself on producing luxurious cars that won’t break the bank. That can be seen today in the company’s flagship model the Chrysler 300C. This car is one big contradiction. Somehow it manages to be powerful and elegant; classic and modern; luxury and affordable.
We’ll show you what we mean by luxury. Take a look at the way the interior has been designed; this is a car that you’ll want to sit in even when you’re not driving. First class leather covers the seats and indulgent LED lights gently bathe the inside. There is even the handsome tortoiseshell-style trim giving the car a fashionable look.
Luxury also means making things easy for you. That’s why all the 300C models come with ParkSense® as standard. It uses high-tech sound waves to detect any large objects near you and gives you a little warning if you get too near. It’s a real help if you’re trying to get into a tight spot.
The car has a real sense of a personality. It remembers your preferences in the driver’s seat and your radio. Not your best friend exactly; more of a chauffeur. It drives you round in complete comfort, even on the hottest of days. The dual-zone temperature control lets you set two different settings for the cooling (or heating) of the car. You can have one side hotter than the Great Victoria Desert, and the other cooler than your fridge. We don’t know why you would, but you could!
And that’s what luxury is all about; you’ve got everything you need, but it’s what you want that really matters. Well, if what you want is a car that can deliver in performance as well as looks and practicality, you’re in luck. The 300C comes in a choice of three engines: the 3.0 V6 turbo diesel, the 3.5 petrol V6 and the big-boy: the 5.7 litre HEMI® V8. They’re all great engines, and they all come equipped with Electronic Stability Control (ESC) and all speed Traction Control. That means the 300C handles like a dream; an affordable dream.
But when we say that the car is affordable, we don’t mean that it’s cheaply made and low quality – in fact it’s the opposite. When we say affordable we mean it represents brilliant value for money. To dust off an old cliché: you get what you pay for. The 300C is well priced, but at the same time you have the confidence that the money you’re spending is going to be worth it.
by Tynan Marketing