The RAM 1500 quite simply redraws key benchmarks for the fastest growing market sector in the Australia vehicle market, setting new standards for towing capacity, tub size, interior space and comfort and, with the legendary 5.7 litre HEMI V8, it resets the performance yardstick as well as marking the return to the market of the much loved V8 Ute that is an Australian icon.
“The RAM 1500 is built and equipped to meet the changing demands of the Australian Ute buyer who are demanding more towing capacity, more space inside and out, and better performance,” says Alex Stewart, General Manager of RAM Trucks Australia. “With a maximum towing capacity of up to 4.5 tonnes, it is a clear full tonne ahead of its rivals and with the legendary Hemi V8 under the bonnet, it has both power and a chassis designed by the world leading experts to safely tow that extra weight. The RAM 1500 has a choice of two cab sizes, both which offer a level of space, and therefore comfort, of which other lesser utes may only dream.”
At 5.8 metres long and a little over two metres wide, the RAM 1500 is significantly larger than other Utes in its market sector and this translates into more space inside and outside and a much larger towing capacity. The RAM 1500 is offered with a choice of two cab sizes, the Express with the Quad Cab and the Laramie with the Crew Cab. Although the Quad is the smaller of the two, an interior volume of 3.3 cubic metres still places it ahead of majority of conventional Utes, while impressive levels shoulder and hip room make it a comfortable place to be, front or back. The Laramie has a full crew cab with 3.5 cubic metres of interior space with a rear seat leg room length of more than a metre, it is as spacious in the back
as the front.
The different cab sizes are not the only things that separate the RAM 1500 Express and the RAM 1500 Laramie. Each is styled, tailored and equipped to meet the very different needs and desires of their prospective owners. The 1500 Express with its colour matched grille, bumpers and trim is clearly the
sporty member of the family, something that can be enhanced further with the Black Pack which, as the name suggests, turns everything to black. Sporty doesn’t mean basic, or stripped, as the leather lined dashboard attests, along with its comprehensive equipment list.
Meanwhile the RAM Laramie with its traditional RAM chrome grille and tasteful use of chrome highlights clearly indicates its intent to offer a unique blend of total luxury with a hard-working ethos of all-round capability. From its heated and cool ventilated front seats, its heated steering wheel and rear seats to its use of leather, deep pile carpeting and an equipment list that puts some luxury cars to shame, the RAM 1500 Laramie simply has it all – and knows how to use it.
Behind the wheel of the Hemi power RAM 1500 this translates into effortless performance that, thanks to its eight-speed gearbox, is delivered smoothly and efficiently, all the while accompanied by the emotive V8 burble. Owners will appreciate an innovative rotary e-shift dial for RAM 1500 trucks that controls the TorqueFlite eight-speed transmission that replaces both column and floor shifters. The exclusive rotary e-shift dial enables intuitive operation with a direct and confident feel, even with gloves on. The convenient, dash-mounted, easy-to-understand and operate system provides total control of the sophisticated eight-speed transmission and is Ram Truck’s innovative approach to electronic shifters.
This new design allows quick blind-shift transitions from “Reverse” to “Drive” when towing or navigating out of mud, snow or busy parking lots and crowded worksites. The new rotary e-shift dial also yields space for more functional and usable storage in the console.
- Factory backed and imported by an official factory appointed importer for the first time
- Legendary 5.7 litre HEMI V8 with 291 kW standard
- Eight speed gearbox, 4WD standard
- Up to 4500 kg towing capacity
- Two Tub lengths, two body sizes, two trim/equipment levels
To find out more, call us on (02) 8545 8888.